how to hire a keyword researcher<\/a>, there are many talented researchers on online platforms like Guru Writers, whom you can hire for a very reasonable price.<\/p>\n\n\n\nThe biggest advantage of hiring keyword researchers is that they have access to all the latest tools and resources, giving you accurate and up-to-date data about your competitor’s keywords without breaking the bank.<\/p>\n\n\n\n
Use SEMRush <\/h3>\n\n\n\n
SEMRush is a powerful competitor keyword research tool. It’s very easy to use and it provides a variety of valuable data. To use SEMRush, simply enter your competitor’s website into the search bar. Then, click on the “Keyword Research” tab and you’ll see a list of keywords that your competitor is ranking for.<\/p>\n\n\n\n
You can also use the “Domain versus Domain” feature to compare your website to your competitor’s. This way, you can see which keywords you’re ranking for and which ones they’re ranking for. The problem with using a keyword research tool like SEMRush is being unable to analyze the data meaningfully if you’re inexperienced with SEO.<\/p>\n\n\n\n
Scan the HTML Code of Your Competitor\u2019s Website<\/h3>\n\n\n\n
The most basic SEMRush plan costs $119.95 a month. If that’s too pricey for you, you can always scour your competitor’s HTML code to find their keywords. To do this, simply enter your competitor’s website into Google Chrome and then hit “Ctrl + U” on your keyboard (or “Cmd + U” if you’re using a Mac). This will open up your competitor’s HTML code. Once you’re there, look for the keywords in places such as the title, meta, alt, and image title tags.<\/p>\n\n\n\n
Although this process is a bit more time-consuming than using a tool like SEMRush, it’s completely free and it can still give you some valuable data about your competitor keywords.<\/p>\n\n\n\n
How to Use Competitor Keywords for SEO Purposes<\/h2>\n\n\n\n
Here are three ways in which you can use competitor keywords for SEO purposes:<\/p>\n\n\n\n
Adjusting Your Website for Competitor Keywords<\/h3>\n\n\n\n
Checking your competitor’s keywords can help you optimize your website for better ranking. If you see that they are targeting certain keywords, you can adjust your website to include those same keywords. This will help improve your chances of ranking higher in search engine results pages (SERP).<\/p>\n\n\n\n
For example, let’s say you own a website that sells shoes. You could use a keyword research tool like Google AdWords Keyword Planner to see what keywords people are searching for when they’re looking for shoes. Then, you can compare those keywords to the ones your competitors are targeting.<\/p>\n\n\n\n
You can update your title tags, meta descriptions, and your website’s content to include those keywords. This way, when people search for those keywords, your website will be more likely to come up in the SERP. And, if you’re ranking higher in the SERP, there’s a good chance that more people will visit your website, which could lead to higher sales.<\/p>\n\n\n\n
Using the Keywords Ignored by Your Competitors<\/h3>\n\n\n\n
You can also focus on the keywords that your competitor is not focusing on. This way, you can find gaps in the market and try to outrank your competition for the keywords they missed.<\/p>\n\n\n\n
It would be especially helpful if you can determine any long-tail keywords that they’re not targeting. That’s because long-tail keywords tend to be less competitive, so it may be easier for you to rank for them. And, if you’re able to rank for them, you could get a lot of targeted traffic to your website.<\/p>\n\n\n\n
Generating New and Meaningful Content Ideas<\/h3>\n\n\n\n
Another benefit of checking your competitor keywords is that it can give you ideas for new content. For example, if you see that they’re ranking for a keyword that you’re not, you can create a new blog post or web page that targets that keyword. This can help you expand your reach and attract even more website visitors, and it makes searching for new content ideas much easier.<\/p>\n","protected":false},"excerpt":{"rendered":"
SEO is a complex beast that can take a lot of time and effort to tame, but one of the easiest ways to improve your website’s ranking is to see what keywords your competitors are targeting. In this blog post, we’ll discuss three methods to help you check competitor keywords, two of which involve using<\/p>\n","protected":false},"author":14,"featured_media":16195,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26,437],"tags":[552],"class_list":{"0":"post-16141","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-employer","8":"category-resources","9":"tag-keyword-research"},"yoast_head":"\n
How to Check Competitor Keywords - Guru Blog<\/title>\n<meta name=\"description\" content=\"SEO is a complex beast that can take a lot of time and effort to tame, but one of the easiest ways to improve your website's ranking is to see what keywords your competitors are targeting. In this blog post, we'll discuss three methods to help you check competitor keywords.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Check Competitor Keywords - Guru Blog\" \/>\n<meta property=\"og:description\" content=\"SEO is a complex beast that can take a lot of time and effort to tame, but one of the easiest ways to improve your website's ranking is to see what keywords your competitors are targeting. In this blog post, we'll discuss three methods to help you check competitor keywords.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-11T10:41:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-11T10:53:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Guru Staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guru Staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/\"},\"author\":{\"name\":\"Guru Staff\",\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/#\/schema\/person\/1b9e9d9f55a3fcafaed8640391114a55\"},\"headline\":\"How to Check Competitor Keywords\",\"datePublished\":\"2022-08-11T10:41:35+00:00\",\"dateModified\":\"2022-08-11T10:53:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/\"},\"wordCount\":834,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg\",\"keywords\":[\"Keyword Research\"],\"articleSection\":[\"Employer\",\"Resources\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/\",\"url\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/\",\"name\":\"How to Check Competitor Keywords - Guru Blog\",\"isPartOf\":{\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg\",\"datePublished\":\"2022-08-11T10:41:35+00:00\",\"dateModified\":\"2022-08-11T10:53:33+00:00\",\"author\":{\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/#\/schema\/person\/1b9e9d9f55a3fcafaed8640391114a55\"},\"description\":\"SEO is a complex beast that can take a lot of time and effort to tame, but one of the easiest ways to improve your website's ranking is to see what keywords your competitors are targeting. In this blog post, we'll discuss three methods to help you check competitor keywords.\",\"breadcrumb\":{\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#primaryimage\",\"url\":\"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg\",\"contentUrl\":\"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg\",\"width\":2400,\"height\":1600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/qa-wp.guru.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Check Competitor Keywords\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/#website\",\"url\":\"https:\/\/qa-wp.guru.com\/blog\/\",\"name\":\"\",\"description\":\"Helping you work Your Way - Guru Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/qa-wp.guru.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/#\/schema\/person\/1b9e9d9f55a3fcafaed8640391114a55\",\"name\":\"Guru Staff\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/qa-wp.guru.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/177f4420872955784327af85d8264ba2e072d910fbf91a394fd4403f42fc1757?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/177f4420872955784327af85d8264ba2e072d910fbf91a394fd4403f42fc1757?s=96&d=mm&r=g\",\"caption\":\"Guru Staff\"},\"url\":\"https:\/\/qa-wp.guru.com\/blog\/author\/gurustaff\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Check Competitor Keywords - Guru Blog","description":"SEO is a complex beast that can take a lot of time and effort to tame, but one of the easiest ways to improve your website's ranking is to see what keywords your competitors are targeting. In this blog post, we'll discuss three methods to help you check competitor keywords.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/","og_locale":"en_US","og_type":"article","og_title":"How to Check Competitor Keywords - Guru Blog","og_description":"SEO is a complex beast that can take a lot of time and effort to tame, but one of the easiest ways to improve your website's ranking is to see what keywords your competitors are targeting. In this blog post, we'll discuss three methods to help you check competitor keywords.","og_url":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/","article_published_time":"2022-08-11T10:41:35+00:00","article_modified_time":"2022-08-11T10:53:33+00:00","og_image":[{"width":2400,"height":1600,"url":"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg","type":"image\/jpeg"}],"author":"Guru Staff","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Guru Staff","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#article","isPartOf":{"@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/"},"author":{"name":"Guru Staff","@id":"https:\/\/qa-wp.guru.com\/blog\/#\/schema\/person\/1b9e9d9f55a3fcafaed8640391114a55"},"headline":"How to Check Competitor Keywords","datePublished":"2022-08-11T10:41:35+00:00","dateModified":"2022-08-11T10:53:33+00:00","mainEntityOfPage":{"@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/"},"wordCount":834,"commentCount":0,"image":{"@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#primaryimage"},"thumbnailUrl":"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg","keywords":["Keyword Research"],"articleSection":["Employer","Resources"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/","url":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/","name":"How to Check Competitor Keywords - Guru Blog","isPartOf":{"@id":"https:\/\/qa-wp.guru.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#primaryimage"},"image":{"@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#primaryimage"},"thumbnailUrl":"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg","datePublished":"2022-08-11T10:41:35+00:00","dateModified":"2022-08-11T10:53:33+00:00","author":{"@id":"https:\/\/qa-wp.guru.com\/blog\/#\/schema\/person\/1b9e9d9f55a3fcafaed8640391114a55"},"description":"SEO is a complex beast that can take a lot of time and effort to tame, but one of the easiest ways to improve your website's ranking is to see what keywords your competitors are targeting. In this blog post, we'll discuss three methods to help you check competitor keywords.","breadcrumb":{"@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#primaryimage","url":"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg","contentUrl":"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg","width":2400,"height":1600},{"@type":"BreadcrumbList","@id":"https:\/\/qa-wp.guru.com\/blog\/how-to-check-competitor-keywords\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/qa-wp.guru.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How to Check Competitor Keywords"}]},{"@type":"WebSite","@id":"https:\/\/qa-wp.guru.com\/blog\/#website","url":"https:\/\/qa-wp.guru.com\/blog\/","name":"","description":"Helping you work Your Way - Guru Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/qa-wp.guru.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/qa-wp.guru.com\/blog\/#\/schema\/person\/1b9e9d9f55a3fcafaed8640391114a55","name":"Guru Staff","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/qa-wp.guru.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/177f4420872955784327af85d8264ba2e072d910fbf91a394fd4403f42fc1757?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/177f4420872955784327af85d8264ba2e072d910fbf91a394fd4403f42fc1757?s=96&d=mm&r=g","caption":"Guru Staff"},"url":"https:\/\/qa-wp.guru.com\/blog\/author\/gurustaff\/"}]}},"jetpack_featured_media_url":"https:\/\/qa-wp.guru.com\/blog\/wp-content\/uploads\/2022\/08\/check-competitor-keywords.jpg","_links":{"self":[{"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/posts\/16141","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/comments?post=16141"}],"version-history":[{"count":2,"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/posts\/16141\/revisions"}],"predecessor-version":[{"id":16225,"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/posts\/16141\/revisions\/16225"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/media\/16195"}],"wp:attachment":[{"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/media?parent=16141"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/categories?post=16141"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/qa-wp.guru.com\/blog\/wp-json\/wp\/v2\/tags?post=16141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}